Online Marketing

A website or shopping cart is not enough to ensure potential customers will find you. It is essential to undertake Online Marketing and Search Engine Optimisation to ensure your website is visible often and in many places on the internet for customers to find. We offer online marketing and search engine optimisation to increase the visibility of your website and shopping cart to ensure more visitors and customers find you.

We offer two levels of service:-

Basic Search Engine Optimisation (included with all websites)

Our Basic Search Engine package is included with all the websites we provide. Many clients have found this level enough to market their websites and increase website exposure and enquiries.
  • Search Engine Friendly URLs
  • Optimised Page Titles (META Titles) (generally up to 10 pages)
  • Optimised Home Page Description (META Description)
  • Google/Yahoo Sitemap Listing and Submission
  • Google Analytics Account (Powerful Website Statistics to Monitor Website Visitors and Marketing Campaigns)
  • Google Local Business Centre listing (Google Maps Listing and Local Area Results)
  • Website submissions to popular search engines such as Google and Yahoo

Intermediate Search Engine Optimisation & Marketing

Additional optimisation and marketing of the website can be performed to increase website exposure beyond that of the Basic Search Engine Optimisation package. This package can be tailored to suit your needs and budget which may include:-
  • Increasing back links to your website with effective link building on other sites such as forums and directories
  • Analysis and improvement of meta description and titles on additional pages (generally up to 10 pages)
  • Suggested Optimised Home Page Content (Keyword Inclusion)
  • Level A Accessibility compliant website
  • Periodical Monitoring and Review

Social Media Marketing

We also recommend our Social Media Marketing service which will increase exposure of your website content to popular social networking websites. The following service will be provided:-
  • Setup Twitter, Facebook, LinkedIn and Google accounts for your business
  • Setup a RSS Feed from your website for any Latest News (or similar), or eCommerce Products (read our blog that explains RSS Feeds)*
  • Optionally create a Blog that with regular content can dramatically increase visitors*
  • Submit the Blog to popular blog directories for increase exposure*
  • Automate posting of new content from the blog, news, products or other, to the Twitter, Facebook, LinkedIn and Google status pages
  • Update all relevant web pages with links to your social networking pages
* These items will require regular new content or products in order to be effective, which is an additional service we can provide.

Advanced Search Engine Optimisation

Additional services we can provide as part of an advanced search engine optimisation package are:-

  • Basic Search Engine Optimisation
  • Intermediate Search Engine Optimisation & Marketing
  • Additional pages content analysis and improvement
  • Additional pages META Keyword, Description and Title improvement
  • Additional Page Copywriting Services (i.e. Latest News, Blogs)
  • Directory Submissions (increase back links)
  • Article Submission (increase back links)
  • Forum Submissions (increase back links)
  • Regular monitoring and reviews
  • Potentially more, it depends on your requirements